# Ensage – Go-to-market product design

> Ensage is a boutique go-to-market product design practice led by Zlatko Najdenovski. It helps startups and product teams translate business strategy and brand intent into scalable product, UX, and design systems so design becomes a competitive advantage at launch.

Ensage focuses on:
- Product thinking for web and mobile applications
- Product design for web and mobile applications
- Design systems and design operations for web and mobile applications
- Brand and marketing surfaces that support the product

Typical clients are B2B SaaS, AI tools, and mission-driven organisations preparing for launch or repositioning.

## Core pages

- https://www.ensage.co/ — Overview of positioning, services, selected case studies, and client testimonials.
- https://www.ensage.co/about — Extended biography, philosophy, and way of working.
- https://www.ensage.co/work — Entry point into selected case studies.
- https://www.ensage.co/clients — Representative client list and areas of contribution.
- https://www.ensage.co/contact — Primary way to inquire about new projects.

## Case studies

- https://www.ensage.co/work/music-atlas — Designing an educational web app to make music theory fun.
- https://www.ensage.co/work/cv-studio — Branding and UX for an AI-driven tool that turns static résumés into responsive web experiences.
- https://www.ensage.co/work/pixel-bazaar — Running a niche marketplace for digital icons since 2013.
- https://www.ensage.co/work/iconduck — Redesigning the largest open-source platform for vector icons.
- https://www.ensage.co/work/tribevibe — Designing a mindful social startup that helps people meet offline.
- https://www.ensage.co/work/global-passport — Rebranding a travel-tech platform and building a scalable visual and product design system.
- https://www.ensage.co/work/figarc — Designing a Figma-native floor-plan system and productizing it as a premium design resource.
- https://www.ensage.co/work/stratalis — Designing a high-tech service into a human-centred product.
- https://www.ensage.co/work/multiply — Reframing a data-heavy product into a clear & trustworthy brand.
- https://www.ensage.co/work/recibook — Designing a brand where written stories are turned into audio experiences.
- https://www.ensage.co/work/pond-foundation — Strategising a childhood memory into a purpose-driven brand.
- https://www.ensage.co/work/ontologize — Designing a premium brand & scalable website for an enterprise-training consultancy.
- https://www.ensage.co/work/tozan — Aligning an AI-led startup to a brand that speaks to non-tech customers.
- https://www.ensage.co/work/unable — Creating a geometric wordmark and visual language for a digital-first creative agency.
- https://www.ensage.co/work/a-different-way — Translating a founder’s vision of purposeful connection into a clear brand system.

## Company & policies

- https://www.ensage.co/legal/privacy — Legal terms for using ensage.co and commissioning design work.